Renault Retail

Award winning website
design and build

Brief

ADZ is at the forefront of new technology and integration within the automotive industry, ultimately to improve the user experience.

Results

Every design decision for the Renault website is data driven. We carefully analyse insights and digital strategies which feed directly into how we design and develop the site. The formula has been proven to work by the year on year success of the website. For example, the conversation rate (users who take the desired action) was last recorded as being +77%! The website car data feed required us to work with Autotrader, Renault Retail and finance providers.

The design and development was rolled out across 3 brands...

+18%

Avg time
on website

+19%

Sessions
per user

-22%

Bounce
rate

+77%

Conversion
rate

Nicolè is the first of it's kind voice recognition search assistant for Renault Retail, Nissan Retail and Dacia Retail"