Brief
ADZ is at the forefront of new technology and integration within the automotive industry, ultimately to improve the user experience.
Results
Every design decision for the Renault website is data driven. We carefully analyse insights and digital strategies which feed directly into how we design and develop the site. The formula has been proven to work by the year on year success of the website. For example, the conversation rate (users who take the desired action) was last recorded as being +77%! The website car data feed required us to work with Autotrader, Renault Retail and finance providers.